1. 飞鹤奶粉的全产业链都包括哪些内容
看来飞鹤的这个全产业链模式很有名啊，这样说吧，飞鹤是从源头牧草种植、规模化奶牛养殖到生产加工、物流仓储、渠道管控乃至售后等多环节的管理，只有这样做了，飞鹤的品质才能更上一层楼。
2. 奶业产业链利益联结机制的含义及其现状，在线等
大哥 一样的标准定义可是没有找到啊 只找到中国人大的一篇相关论文啊 是关于 农业产业链利益联结机制的
你的牛奶业也被包含在里面了 可以看看啊
http://sard.ruc.e.cn/page.php?id=1088
2007届硕士毕业论文> 房风文：农业产业链中农户与龙头企业的利益联结机制研究
Author : / Date : 2007-06-27 13:44
摘 要
随着市场经济的发展，农业分工越来越细，专业化水平越来越高，从生产资料供应、农产品生产到农产品加工、销售形成了一个完整的产业链。发达国家的农业产业链发展比较早，商业化运作比较成熟，极大地带动了地区农业的发展，提高了农业的经济收益。我国的农业产业链有了一定的发展，各地形成了多种各具特色的农业产业链，有牛肉产业链、蔬菜产业链、猪肉产业链等，产业链的内容和形式在不断充实和完善中。在农业产业链中，农户与龙头企业之间的利益关系是农业产业链稳定发展的重要内容，研究两者关系具有重要的理论意义和现实意义。
本文对前人的研究进行了文献综述。综述了农业产业链的概念、组织形式、运行机制、农户与龙头企业的利益联结机制等内容，利益联结机制方面重点总结了利益联结方式、影响因素、理论解释等内容。在综述中，对已有的文献进行了简单评述，并指出了本文的研究方向。在总结前人关于农业产业链和利益联结机制研究成果的基础上，本文提出了此次研究的理论依据和和理论框架。理论依据主要是产业组织理论和交易费用理论。在理论框架中，将影响农业产业链中农业与龙头企业的利益联结机制分为两类，即市场交易方式的松散利益联结机制和合同契约交易的紧密利益联结机制，并分析影响两者关系的因素。将多种影响因素归纳为制度环境、交易主客体特性、交易特性三大因素，并进一步细分为各具体的因素。在系统的理论框架中，分别阐述各因素对农户与龙头企业利益联结关系的作用，在此基础上提出理论假说，并绘出框架说明图。
在案例研究部分，结合在广西壮族自治区横县调查的茉莉花产业链和蚕茧产业链，分析了影响利益联结机制的各因素在两个产业链中的具体体现。在案例分析中，首先介绍产业链发展的基本情况及茉莉花和蚕茧两条产业链的基本环节。再从制度环境条件、交易主客体特性和交易特性方面入手，具体分析农业产业链中的各影响因素。制度环境提供了农业产业链发展的外部环境条件，有利于农业产业链的健康发展。交易客体特性是指茉莉花和蚕茧两种农产品的自然属性和产品品质方面的内容。交易主体主要是农户与龙头企业两个主体。农户特性主要从其种植规模、生产资料投资等方面来刻画。龙头企业的特性从其所有制性质、产值、利润、企业人数、资产、负债、企业用房面积、企业负责人、企业部门、设备、科研实力、生产工艺、企业同质性等方面来反映。交易方式特性方面从资产专用性、交易频率和不确定性三个方面来阐述。资产专用性不做单独论述，同论述农户特性与龙头企业特征时一起论述。交易频率反映农户与龙头企业的交易频繁程度。不确定性指市场价格波动和自然风险两方面。在分析不同特性基础上，农户与龙头企业对交易费用和其它利益的权衡，最终选择了茉莉花与蚕茧产业链的不同利益联结方式，市场利益联结方式和合同契约利益联结方式。文中对两种交易方式如何运行的做了较细说明。两种交易方式产生了内生交易费用和外生交易费用，结合案例做了具体分析。内生交易费用是机会主义的对策行为所引起的交易费用，是市场均衡同帕累托最优之间的差额。外生交易费用，是指交易过程中直接或间接发生的那些费用，包括运输中耗去的资源及各种设施等。最后计算了单个农户的收益情况，不同农业产业链的种植规模不同，经济效益也不相同。
文章的最后得出了本文的结论。茉莉花的制度环境具有一般性、茉莉花的产品品质要求低、农户的规模小、茉莉花龙头企业的实力一般、茉莉花交易双方的资产专用性弱、固定交易频率低和不确定性大，这些特性共同决定了茉莉花农户与龙头企业采用市场利益联结的方式。蚕茧的制度环境具有一般性和针对性、蚕茧产品品质高、农户的规模大、蚕茧龙头企业的实力强、蚕茧交易双方的资产专用性强、固定交易频率高和不确定性小，这些特性共同决定蚕茧农户与龙头企业采用合同契约利益联结的方式。两种利益联结方式是各因素共同作用的结果，单一因素并不必然导致该结果。
本文还给出了政策含义。不同的农业产业链有不同的特性，要因地制宜的选择合适的利益联结机制，争取更多政策优惠支持，促进农业产业链的发展。茉莉花龙头企业还要加强兼并与联合，拓宽销售渠道，做好营销宣传。蚕茧龙头企业要进一步完善与蚕农的利益关系，增强企业的带动力，发挥协会的作用。最后提出了本文的研究不足，并指出了进一步研究的可供选择的方向。
关键词： 农户；龙头企业；利益联结机制
Abstract
Following the development of market economic, the agriculture divides into more and more parts, its specialty level becomes more and more high, then forms a completely instrial chain from proction material supplying, agriculture proction making to agriculture proction processing and marketing. The agricultural chain of foreign developing countries developed early and its commerce operation level was high, that promoted region agriculture development and improved the agriculture economic earning. In China agricultural chain has had some development, some regions have had all kinds of special agricultural chain, such as beef chain, vegetable chain, pork chain and so on, and its contents and forms are enriching and perfecting. In the agricultural chain the relationship between peasant household and the agribusiness firm is the important content of the agricultural chain development steadily and the relationship study has important theory and reality meaning.
This paper makes a summary about formers’ studies. Those are summarized, which are the concept of agricultural chain, organization forms, operations mechanism, the profit mechanism between peasant household and agribusiness firm and so on, which mainly summarizes the form of profit link, influence factors and theory explanation. In the summary, we make some simply review, and point out the study direction. Based on that, the paper brings forward theory bases and theory frame. The theory bases include instry organization theory and transition cost theory. In the theory frame we studies the profit mechanism between peasant household and agribusiness firm in agricultural chain, which divides into loose profit relationship of market exchange form and tight profit relationship of contract form, and analyzes the factor influencing their relationship based on summarizing former studies about agricultural chain. And various factors are reced to institute environment, exchange guest and host characteristic and exchange characteristic, and divided more subsection factors. In a systemic theory frame , various factors’ effects influencing on profit relationship between peasant household and agribusiness firm are analyzed, then theory hypothesizes are provided based on that analysis, and a frame graph is described.
Based on theory analysis and investigation of jasmine instrial chain and cocoon instrial chain in Guang Xi Zhuang Autonomous Region, how various factors influence on the profit mechanism are analyzed. Firstly, the basic information about instrial chain and instrial chain of jasmine and cocoon are introced. Then various influence factors are analyzed from the angle of institution environment, exchange host and guest characteristic and exchange characteristic. Institution environment conditions provide good environment conditions and it is in favor of agricultural chain healthy development. Exchange guest characteristic is the natural attribute and proction quality of jasmine and cocoon. Exchange host mainly includes the peasant household and the agribusiness firm. The peasant household’s characteristic comes from its size, input of proction material and so on. Agribusiness firm’s characteristic comes from its possession property, proction value, profit, number of corporation worker, asset, owes, square of corporation house, corporation chief, corporation department, equipment, scientific research, proction techniques, corporation homogeneity and so on. Exchange characteristic comes from asset specialty, exchange frequency and uncertainty. Asset specialty isn’t discussed singly, but is discussed with peasant household characteristic and agribusiness characteristic. Exchange frequency reflects the degree of exchange frequency. Uncertainty is discussed from market price fluctuate and natural risk. Based on the different characteristic analyzes, the peasant household and agribusiness firm balance the transaction cost and other profit, finally choose the different profit mechanisms of jasmine instrial chain and cocoon instrial chain, which are market profit mechanism and contract profit mechanism. The content of how the two exchange mechanisms operate is discussed. The two exchange mechanisms ince to endogenous transaction cost and exogenous transaction cost, and they are concretely analyzed with the cases. Endogenous transaction cost is the transaction cost, which comes from the opportunistic countermeasure action, and equals the balance between market equilibrium and Pareto Optimality. Exogenous transaction cost is the transaction cost, which occurs directly and in directly in the exchange and it includes the resource in the transaction and various establishments. Finally the earning of single peasant household is calculated, the plant sizes are different in different agribusiness chain, and economic benefit is different.
The end of the paper makes a conclusion. The institution environment of jasmine is general, quality demand of jasmine is low, size of peasant household is small, jasmine agribusiness firm’s power is general, asset specific of the two exchange host is soft, fix frequency is low and uncertainty is big, that all determined the market profit mechanism of between jasmine peasant household and agribusiness firm. The institution environment of cocoon is general and special, quality of cocoon is high, size of peasant household is huge, cocoon agribusiness firm’s power is strong, asset specific of the two exchange host is strong, fix frequency is high and uncertainty is small, that all determined the contract profit mechanism of between cocoon peasant household and agribusiness firm. The two kinds of mechanisms are results of all kinds factors, which operate together, and single factor can’t ince to the result necessarily.
Also paper provides some policy meanings. The different agribusiness chain has different characteristic, so the profit mechanisms are chose separately according to concrete conditions and strives for more preference policy supports. Jasmine agribusiness firm should annex and cooperate intensely, enrich sales channels, do better market advertising. And cocoon agribusiness firm should further perfect the relationship with cocoon peasant household, enforce firm’s drive, and exert the action of association. Finally, the deficiencies of this paper are pointed out, and we indicate the possible research directions for further study.
Key Words: peasant household; agribusiness firm; profit mechanism
3. 飞鹤奶粉的全产业链有哪些作用啊
要 不 是这条 全 产 业链 ， 飞 鹤奶粉 就不 可 能 有 好 奶 源 和 2小 时 生态 圈 ， 也 就 不能 保证回 飞 鹤 奶 粉用湿法 工 艺答 制 成 奶粉 了 ，呵呵 ，作用 真的 挺 大 的 哟。
4. 海普诺凯1897奶粉的全产业链、可追溯模式
海普诺凯集团已经形成了收奶、加工、生产、包装、销售的完整而稳定的供应链。每一罐奶粉，都符合从奶牛场到乳品工厂到零售终端的质量控制，并经企业、第三方检测机构及进、出口国政府严格的监控检查，且率先建立ERP、CDM系统，实现科学安全的全程追溯 。 1）奶源信息的溯源生产工厂必须将每批次的产品生产的奶源信...息输入，其中包括牛奶收购的牧场，牛奶的质量信息； 2）原辅材料信息的溯源生产工厂必须将每批次产品的原辅材料信息输入，其中包括该批次产品使用的原辅材料的品种、供应商名称、日期、使用数量等； 3）生产信息的溯源生产工厂必须将每批次产品的生产信息输入，其中包括该批次产品的名称、数量、日期、质量检测数据等； 4）发货情况信息的溯源生产工厂必须将每批次产品的发货情况输入，其中包括该批次产品的名称、发货日期、数量、发往地点等。
5. 飞鹤奶粉的全产业链保证了上下游的可控，具体是指哪些方面呢
飞鹤奶粉用十年时间构建了全产业链，从种好一棵牧划开始，为确保优质奶源打下了基础，实现了从源头牧草种植、规模化奶牛养殖到生产加工、物流仓储、渠道管控乃至售后各环节的全程可控。构建了农场、牧场、工厂紧密联系的产业集群和产业生态圈，从而让整个产业链的上下游处于完全掌控之中。
6. 飞鹤奶粉全产业链是怎么建立起来的
说起来很复杂吧，早在2001年就开始布局全产业链了，那个时候就选定在在北内纬47度世界黄金奶源带上容打造飞鹤奶粉的奶源基地，并历经10年时间建立了中国婴幼儿奶粉行业的第一条完整全产业链，非常不容易，希望越做越好吧
7. 飞鹤奶粉的全产业链是什么，求科普
全产业链是生产飞鹤奶粉的整个过程，从牧草种植到产品出厂的统称。
8. 飞鹤奶粉的全产业链包含哪些具体的内容啊
它包括牧草种植、规/模化奶牛饲养(大牧场)到生产加 工、物流仓储、渠道管控乃至售后各个环节的全程可控的全产业链。
9. 伊利股份的“有机奶产业链”体系是指什么
伊利股份来首创的“有机自奶产业链”是国内首创的“有机奶产业链”生产体系。100%限定产地，拥有专属伊利第七有机牧场，所产优质牛奶专供金典产品的生产，全程监控，从根本上保证金典产品的品质，拥有完善的质量检验体系，保证金典有机奶从牧场到成品的品质，安全放心。
10. 奶粉的全产业链是什么意思国内有吗
全产业链是以消费者为导向，从产业链源头做起，经过种植与采购、贸易及物流、食品原料和饲料原料的加工、养殖屠宰、食品加工、分销及物流、品牌推广、食品销售等每一个环节，实现食品安全可追溯，形成安全、营养、健康的食品供应全过程。奶粉的全产业链顾名思义就是从奶粉的奶源开始，到奶粉生产、销售实现安全可追溯，形成安全、营养、健康的食品供应全过程。国内的全产业链发展情况已经比以前好很多了，特别是一些老品牌比如红星，欧贝星系列产品就是完全依托自有的全产业链，从生产、销售到实现可追溯。